Creative brand names for bicycle co-ops/collectives


Source: yelp.com

Source: yelp.com

While perusing the list of bicycle co-ops/collectives across the nation on the Bike Collectives Network website, several of their titles stood out as very imaginative, creative, and memorable brand names. Below is a list of my twelve favorites and my top three are identified in italics. Great job by each of these groups!

  • Handlebar Helpers – Scottsdale, AZ
  • Changing Gears – Alameda, CA
  • Bikerowave – Los Angeles, CA
  • The Good Wheel – Manitou Springs, CO
  • Krank it Up – Tallahassee, FL
  • Out Spokin’ – Lake Worth, FL
  • Free Wheelin’ – Indianapolis, IN
  • Broke Spoke – Traverse City, MI
  • ReCYCLEry – Charlotte, NC
  • Free Ride – Pittsburgh, PA (reminds me of the old Foghat song)
  • Positive Spin – Morgantown, WV
  • Spokes 4 Folks – Charleston, WV

Out Spokin’ clearly implies the important advocacy aspects inherent in bicycle co-ops/collectives, while Free Wheelin’ hints at the free-spirited nature of those of us who love riding bikes. It also incorporates the low-cost or “free” services offered at many co-ops/collectives. Lastly, Positive Spin is a terrific way of incorporating all of the worthy facets of bicycle co-ops/collectives into one catchy name that also links to bicycling through the use of “spin.”

Advertisements
This entry was posted in Active transportation, advertising, Advocacy, Alternative transportation, Bicycle Commuting, Bicycle Planning, Bicycles, Bicycling, Bike co-ops, Bike Commuting, bike sharing, Biking, branding, charities, cities, civics, civility, Communications, culture, Cycling, economics, entrepreneurship, environment, fun, geography, infrastructure, marketing, peace, placemaking, planning, product design, sustainability, transportation, Velo and tagged , , , , , , , , , , , . Bookmark the permalink.

2 Responses to Creative brand names for bicycle co-ops/collectives

  1. Jim sheehan says:

    By far the best Co-op name is Third Hand Bicycle Co-op. If you are not a bike tech it may not make much sense (tho it should, just for the simplest connotation), but is also the name of a simple, elegant tool that takes tension from caliper rim brakes to allow easy adjustment of cable travel.

    Third Hand, in Columbus Ohio, will be hosting the Bike! Bike! Conference 8/28 – 31. The Ohio City Bicycle Co-op (yeah, boring name, we know…) Will be there with lots of loaner bikes for folks who can’t bring a ride along, and probably present a workshop that includes topics like “How to use a Third Hand tool”….

    Like

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s